In 2015, I joined my former agency partners from Blast Radius to create Feast, a full stack food tech company that focused on delivering exceptional food from the farm to our kitchen to your home.
Summary
Feast was an ambitious service that needed to be designed and engineered from the ground up. It had a mission to delivery an inventively diverse menu with a focus on premium food quality and make it accessible to everyone. I designed the iOS, Android, and web ordering platforms. I also designed the logistics tool for servers and chefs. My day to day role included managing the contact experience and ensuring satisfying resolution for our customers. We went from concept in June 2015 to launch by Dec 2015 with an event hosted in our commissary kitchen.
Leading from idea to execution.
Have no fear of perfection — you’ll never reach it.
Salvador Dali
The alternative to good design is always bad design. There is no such thing as no design.
Adam Judge
Where you innovate, how you innovate, and what you innovate are design problems.
Tim Brown
